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BULL OR BEAR? WHY THE MARKET SOUNDS LIKE A ZOO
Bull or bear — ever wonder why traders talk like zookeepers? This jargon isn’t just noise; it reveals how the market thinks and moves. In this post, we unpack bullish vs bearish trends, what causes them, and how news events can flip the mood fast. Plus, we reveal the common traps of pigs and sheep — and why smart traders steer clear. Learn how to spot the signs and act with confidence, no matter what the market’s doing.

Susi Hogan
Jul 213 min read


GOING LONG VS GOING SHORT: TRADING TERMINOLOGY FOR BEGINNERS (AND NO, IT’S NOT ABOUT HEIGHT)
Welcome to volume 2 of our Trading Terminology for Beginners blog series, where we unpack what “going long” and “going short” really mean — with a side of humour and a dash of trading confidence. We explain how traders profit in both rising and falling markets, how currency pairs work, and why understanding these core concepts is essential if you want to trade with clarity instead of confusion.

Susi Hogan
Jul 64 min read
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